{"id":121809,"date":"2022-08-26T10:38:49","date_gmt":"2022-08-26T05:08:49","guid":{"rendered":"https:\/\/anchanto.com\/%ec%98%b4%eb%8b%88-%ec%b1%84%eb%84%90\/"},"modified":"2022-08-26T10:38:49","modified_gmt":"2022-08-26T05:08:49","slug":"%ec%98%b4%eb%8b%88-%ec%b1%84%eb%84%90","status":"publish","type":"post","link":"https:\/\/prod-qa.anchanto.com\/kr-kr\/%ec%98%b4%eb%8b%88-%ec%b1%84%eb%84%90\/","title":{"rendered":"\uc634\ub2c8 \ucc44\ub110 \uc804\ud658\uc758 6\uac00\uc9c0 \uc7a5\uc810"},"content":{"rendered":"
\uad6c\uae00<\/span> \uc634\ub2c8 \ucc44\ub110<\/span> \ud604\uc2e4<\/span> \ubcf4\uace0\uc11c<\/span>(Google\u2019s Omnichannel Reality <\/span>Report)\uc5d0<\/span> \ub530\ub974\uba74<\/span>, <\/span>\uc5ec\ub7ec<\/span> \ucc44\ub110\uc5d0\uc11c<\/span> \uc790\uc8fc<\/span> \uc1fc\ud551\ud558\ub294<\/span> \uad6c\ub9e4\uc790\uac00<\/span> \uadf8\ub807\uc9c0<\/span> \uc54a\uc740<\/span> \uad6c\ub9e4\uc790\uc5d0<\/span> \ube44\ud574<\/span> 30% \ub354 <\/span>\ub192\uc740<\/span> \uace0\uac1d<\/span> \uac00\uce58\ub97c<\/span> \uac00\uc9c4\ub2e4\uace0 \ud569<\/span>\ub2c8\ub2e4<\/span>.<\/span><\/h6>\n

\uc774\ub294<\/span> \ube0c\ub79c\ub4dc\uac00<\/span> \ub2e4\uc591\ud55c<\/span> \ucc44\ub110<\/span>(<\/span>\uc624\ud504\ub77c\uc778<\/span> \ubc0f <\/span>\uc628\ub77c\uc778<\/span>)<\/span>\uc5d0\uc11c<\/span> \uc778\uc9c0\ub3c4\ub97c<\/span> \ub192\uc774\uba74<\/span> \uc18c\ube44\uc790\uc640<\/span> \uc18c\ud1b5\ud560<\/span> \uae30\ud68c\ub97c<\/span> \ub354 <\/span>\ub9ce\uc774<\/span> \uac00\uc9c0\uac8c<\/span> \ub41c\ub2e4\ub294<\/span> \uac83\uc744<\/span> \uc758\ubbf8\ud569\ub2c8\ub2e4<\/span>.<\/span><\/p>\n

\ud558\uc9c0\ub9cc \ub2e4\uc591\ud55c \ucc44\ub110\uc744 \uad00\ub9ac\ud558\ub294 \uac83\uc740<\/strong> \ube44\uc988\ub2c8\uc2a4 \uc6b4\uc601\uc790\uc758 \uc785\uc7a5\uc5d0\uc11c \uad49\uc7a5\ud788 \ubc88\uac70\ub85c\uc6b0\uba70 \uc2dc\uac04\uc774 \ub9ce\uc774 \uc18c\uc6a9\ub418\ub294 \uc77c \uc785\ub2c8\ub2e4.
\n\uadf8\ub807\uae30\uc5d0 \ub9ce\uc740 \uc0ac\uc5c5\uccb4\uc5d0\uc11c \uc774\ub97c \ud55c \uacf3\uc5d0\uc11c \uad00\ub9ac \ud560 \uc218 \uc788\ub3c4\ub85d \uc634\ub2c8 \ucc44\ub110\ub85c \uc804\ud658<\/strong>\ud558\uace0\uc790 \ud569\ub2c8\ub2e4.<\/span><\/span><\/p>\n

\uc634\ub2c8 \ucc44\ub110 \ub73b<\/strong><\/h2>\n
\n

\uc634\ub2c8 \ucc44\ub110<\/strong>\uc774\ub780 \uc624\ud504\ub77c\uc778 \ubc0f \uc628\ub77c\uc778\uc758 \ub2e4\uc591\ud55c \ucc44\ub110\uc744 \ud55c \uacf3\uc5d0 \ud1b5\ud569<\/span>\ud558\uc5ec, \uc77c\uad00\ub418\uace0 \ud1b5\uc77c\ub41c \ube0c\ub79c\ub4dc \uacbd\ud5d8\uc744 \uc81c\uacf5\ud558\ub294 \uace0\uac1d \uc911\uc2ec \uc811\uadfc \ubc29\ubc95\uc744 \uc758\ubbf8\ud569\ub2c8\ub2e4.<\/p>\n<\/blockquote>\n

\uc634\ub2c8 \ucc44\ub110\ub85c \uc804\ud658\ud558\uc5ec \uc5bb\ub294 \uc7a5\uc810\uc740 \ub2e4\uc74c\uacfc \uac19\uc2b5\ub2c8\ub2e4.<\/p>\n

1. \ub9e4\ucd9c\uc758<\/span> \uc99d\ub300<\/span><\/span><\/b><\/h2>\n

\uc634\ub2c8 \ucc44\ub110 \uc804\ub7b5\uc744 \ud1b5\ud574 \uace0\uac1d\uc5d0\uac8c<\/span> \ubaa8\ub4e0<\/span> \ud310\ub9e4<\/span> \ucc44\ub110\uc5d0<\/span> \ub300\ud55c<\/span> \uc561\uc138\uc2a4<\/span> \uad8c\ud55c\uacfc<\/span>, <\/span>\ubcf4\ud3b8\uc801\uc778<\/span> \ubc94\uc704\uc758<\/span> \uc81c\ud488<\/span> \uce74\ud0c8\ub85c\uadf8<\/a>\ub97c<\/span> \ud0d0\uc0c9\ud560<\/span> \uc218 <\/span>\uc788\ub294<\/span> \uae30\ub2a5\uc744<\/span> \uc81c\uacf5\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4. <\/span>\uc774\ub97c \ud1b5\ud574 ‘\uc5ed<\/strong><\/span>\uc1fc\ub8e8\ubc0d <\/span><\/strong>(reverse showrooming)’\uc758 <\/span>\uac00\ub2a5\uc131\uc774<\/span> \ub192\uc544\uc9c0\uac8c<\/span> \ub429\ub2c8\ub2e4.
\n
\n\uc5ed<\/span>\uc1fc\ub8e8\ubc0d\uc774\ub780<\/span><\/strong> \uace0\uac1d\uc758<\/span> \ub9e4\uc7a5<\/span> \ubc29\ubb38\uc744<\/span> \uc720\ub3c4\ud558\uc5ec<\/span> \ud310\ub9e4<\/span> \uc218\uc775\uc744<\/span> \uc99d\uac00\uc2dc\ud0a4\ub294<\/span> \ud504\ub85c\ubaa8\uc158<\/span> \ubc0f <\/span>\ub9c8\ucf00\ud305<\/span> \ud65c\ub3d9\uc744<\/span> \uc77c\uceeb\ub294<\/span> \uc6a9\uc5b4\uc785\ub2c8\ub2e4<\/span>.<\/span><\/p>\n

\uc1fc\ud551\uc744<\/span> \ud558\ub294<\/span> \uace0\uac1d\uc740<\/span> \uc628\ub77c\uc778 \ubfd0\ub9cc \uc544\ub2c8\ub77c \uc624\ud504\ub77c\uc778\uae4c\uc9c0\u00a0\ubaa8\ub4e0<\/span> \ucc44\ub110\uc744<\/span> \ud1b5\ud574<\/span> \uc561\uc138\uc2a4\ud560<\/span> \uc218 <\/span>\uc788\ub294<\/span> \uc911\uc559<\/span> \uc9d1\uc911\uc2dd<\/span> \ub370\uc774\ud130\ubca0\uc774\uc2a4\ub97c<\/span> \uc81c\uacf5\ud558\ub294<\/span> \ube0c\ub79c\ub4dc<\/a>\ub97c<\/span> \uc120\ud0dd\ud560<\/span> \uac00\ub2a5\uc131\uc774<\/span> \ub354 <\/span>\ub192\uc2b5\ub2c8\ub2e4<\/span>. <\/span>\uadf8\ub7ec\ubbc0\ub85c<\/span> \ube44\uc988\ub2c8\uc2a4 \uc6b4\uc601\uc790\ub294<\/span> \ubaa8\ub4e0<\/span> \ud310\ub9e4<\/span> \ud50c\ub7ab\ud3fc\uc5d0\uc11c<\/span> \uc81c\ud488<\/span> \ubc0f <\/span>\ud64d\ubcf4\uc758<\/span> \ub178\ucd9c<\/span> \ud6a8\uacfc\ub97c<\/span> \ub192\uc5ec\uc57c<\/span> \ud55c\ub2e4\ub294<\/span> \uac83\uc744<\/span> \uc758\ubbf8\ud569\ub2c8\ub2e4<\/span>.<\/span><\/span>\u00a0<\/span><\/p>\n

\uc628\ub77c\uc778<\/span> <\/a>\ucc44\ub110\uc5d0<\/span> \uc81c\ud488\uc744<\/span> \ub4f1\ub85d\ud558\ub294<\/span> \uac83\ubd80\ud130<\/span>, <\/span>\uc18c\ub9e4\uc810\uc744<\/span> \ud1b5\ud55c<\/span> \uc81c\ud488<\/span> \ud64d\ubcf4\uc5d0<\/span> \uc774\ub974\uae30\uae4c\uc9c0<\/span>, \uc774 <\/span>\ubaa8\ub4e0<\/span> \uacfc\uc815\uc5d0\uc11c<\/span> \uc5ec\ub7ec\ubd84\uc758<\/span> \ube0c\ub79c\ub4dc\uac00<\/span> \uc81c\ud488\uc744<\/span> \ucc98\uc74c<\/span> \uc811\ud558\ub294<\/span> \uace0\uac1d\uc5d0<\/span> \uc758\ud574<\/span> \uc120\ud0dd\ub420<\/span> \uac00\ub2a5\uc131\uc774<\/span> \ub354 <\/span>\ub192\uc544\uc9c0\ub294<\/span> \uac83\uc785\ub2c8\ub2e4<\/span>.<\/span><\/span>\u00a0<\/span><\/p>\n

2. \uc138\ubd84\ud654\ub41c \uc18c\ube44\uc790 \ubd84\uc11d<\/b><\/h2>\n

\uc634\ub2c8\ucc44\ub110<\/span><\/a> \uc6b4\uc601\uc744<\/span> \ud1b5\ud574<\/span>\u00a0\ubaa8\ub4e0<\/span> \uc6b4\uc601<\/span> \uacfc\uc815<\/span> \uce21\uba74\uc5d0\uc11c<\/span> \uace0\uac1d\uc744<\/span> \ubaa8\ub2c8\ud130\ub9c1<\/span> \ud560 \uc218 <\/span>\uc788\uc73c\ubbc0\ub85c,<\/span> \uc18c\ube44\uc790\ub97c<\/span> \ub354 \uc798 <\/span>\uc774\ud574\ud558\uace0<\/span> \uc18c\ube44\uc790<\/span> \uc120\ud638\ub3c4\ub97c<\/span> \ub354 \uc798 <\/span>\ud30c\uc545\ud560<\/span> \uc218 <\/span>\uc788\uc2b5<\/span>\ub2c8\ub2e4<\/span>.<\/span><\/span><\/p>\n

\uc790\uc138\ud55c<\/span> \ubd84\uc11d\uc744<\/span> \ud1b5\ud574<\/span> \uc720\uc0ac\ud55c<\/span> \uc720\ud615\uc758<\/span> \uace0\uac1d\uc744<\/span> \uc27d\uac8c<\/span> \uc2dd\ubcc4\ud558\uace0<\/span> \ubd84\ub958\uac00 \uac00\ub2a5\ud569<\/span>\ub2c8\ub2e4<\/span>. <\/span>\uc18c\ube44\uc790\uc758<\/span> \uc758\ub3c4<\/span>, <\/span>\uc790\uc8fc<\/span> \uad6c\ub9e4\ud558\ub294<\/span> \uc81c\ud488\uc758<\/span> \uc720\ud615<\/span>, <\/span>\uc120\ud0dd\ud558\ub294<\/span> \uc1fc\ud551<\/span> \ucc44\ub110<\/span> \ub4f1\uc744<\/span> \uae30\uc900\uc73c\ub85c<\/span> \uace0\uac1d<\/span> \ub370\uc774\ud130\uc758<\/span> \ud6a8\uacfc\uc801\uc778<\/span> \uadf8\ub8f9\ud654\uac00<\/span> \uac00\ub2a5\ud574\uc9d1\ub2c8\ub2e4.<\/span><\/span><\/p>\n

\uadf8\ub9ac\uace0<\/span> \ubd84\uc11d<\/span><\/a>\u00a0\uacb0\uacfc\ub97c<\/span> \uae30\ubc18\uc73c\ub85c<\/span> \ud504\ub85c\ubaa8\uc158<\/a>\uc744<\/span> \uae30\ud68d\ud558\uc5ec<\/span>\u00a0\ube0c\ub79c\ub4dc\u00a0\uc0c1\ud488\uc758<\/span> \ub354 <\/span>\ub9ce\uc740<\/span> \ud310\ub9e4\ub97c<\/span> \uc720\ub3c4\ud560<\/span> \uc218 <\/span>\uc788\uac8c<\/span> \ub418\ub294<\/span> \uac83\uc785\ub2c8\ub2e4<\/span>.<\/span>\u00a0<\/span><\/p>\n

3. \uac1c\uc778 <\/span>\ucd5c\uc801\ud654<\/span>\u00a0\uc1fc\ud551<\/span> \ud658\uacbd<\/span> \uc81c\uacf5<\/span><\/span><\/b><\/h2>\n

\uc624\ub298\ub0a0\uc758<\/span> \uc18c\ube44\uc790\ub294<\/span> \uc81c\ud488\uc758<\/span> \ud488\uc9c8\uc5d0\ub9cc<\/span> \uc9d1\uc911\ud558\uc9c0<\/span> \uc54a\uc2b5\ub2c8\ub2e4<\/span>. <\/span>\ub9cc\uc871\uc2a4\ub7ec\uc6b4<\/span> \uc11c\ube44\uc2a4<\/span> \uacbd\ud5d8<\/span>, <\/span>\uc0ac\uc6a9\uc790<\/span> \uce5c\ud654\uc801\uc778<\/span> \uc778\ud130\ud398\uc774\uc2a4<\/span>, <\/span>\uade0\uc77c\ud558\uac8c<\/span> \uc81c\uacf5\ub418\ub294<\/span> \ube0c\ub79c\ub4dc\uc758<\/span> \uc11c\ube44\uc2a4<\/span> \uacbd\ud5d8<\/span>, <\/span>\uadf8\ub9ac\uace0<\/span> \uc815\uae30\uc801\uc778<\/span> \uc2e0\uc0c1\ud488<\/span> \uc785\uace0<\/span> \ub4f1\uc744<\/span> \ucd94\uac00\uc801\uc73c\ub85c<\/span> \uae30\ub300\ud569\ub2c8\ub2e4<\/span>. <\/span>\uadf8\ub9ac\uace0<\/span> \ubb34\uc5c7\ubcf4\ub2e4<\/span> \ube60\ub978<\/span> <\/strong>\uc18d\ub3c4<\/strong>\uac00<\/span> \uad00\uac74\uc785\ub2c8\ub2e4<\/span>.<\/span><\/span>\u00a0<\/span><\/p>\n

\ud6cc\ub96d\ud55c<\/span>\u00a0\uc774\ucee4\uba38\uc2a4\u00a0\ubd84\uc11d<\/span> \uc194\ub8e8\uc158\ub9cc<\/span> \uc788\ub2e4\uba74<\/span>, <\/span>\uc5ec\ub7ec\ubd84\uc740<\/span> \uac01 <\/span>\uc18c\ube44\uc790\uc758<\/span> \ud589\ub3d9\uc744<\/span> \uba74\ubc00\ud788<\/span> \ubaa8\ub2c8\ud130\ub9c1\ud558\uc5ec<\/span> \uc18c\ube44\uc790\uc758<\/span> \uae30\ub300\uce58\uc5d0<\/span> \ubd80\ud569\ud560<\/span> \uc218 <\/span>\uc788\uc2b5<\/span>\ub2c8\ub2e4<\/span>.<\/span><\/span><\/p>\n

\uc18c\ube44\uc790\uac00<\/span> \ud2b9\uc815<\/span> \ud488\ubaa9\uc744<\/span> \uad6c\ub9e4\ud560<\/span> \uac00\ub2a5\uc131\uc774<\/span> \ub354 <\/span>\ub192\uc740<\/span> \uc2dc\uac04\ub300\ub97c<\/span> <\/strong>\ucd94\uc801<\/strong>\ud560<\/span> \uc218 <\/span>\uc788\uc744<\/span> \ubfd0\ub9cc<\/span> \uc544\ub2c8\ub77c,<\/span> \uace0\uc815<\/span> \uace0\uac1d\uc758<\/span> <\/strong>\ud1b5\uacc4<\/strong> \ud655\uc778 \ub610\ud55c \uac00\ub2a5\ud569\ub2c8\ub2e4.<\/span>\u00a0\uc0c1\ud488\uc744<\/span> \ud310\ub9e4\ud560<\/span> \ub54c <\/span>\ub9c8\ub2e4<\/span> \uc18c\ube44\uc790<\/span> <\/strong>\ub370\uc774\ud130<\/strong>\uac00 \uc313\uc5ec<\/span>\u00a0\uc18c\ube44\uc790\ub97c \uc720\ud639\ud558\ub294<\/span>\u00a0\ud504\ub85c\ubaa8\uc158\uc744\u00a0\ub9cc\ub4e4\uc5b4<\/span> \ud64d\ubcf4\ud560<\/span> \uc218 <\/span>\uc788\uac8c<\/span> \ub418\ub294<\/span> \uac83\uc785\ub2c8\ub2e4<\/span>.<\/span>\u00a0<\/span><\/p>\n

4. \uc634\ub2c8 \ucc44\ub110\u00a0<\/a>\ube44\uc988\ub2c8\uc2a4<\/span> \uc6b4\uc601\uc758<\/span>\u00a0\uac00\uc2dc\uc131<\/span>\u00a0\ud655\ubcf4<\/span><\/span>\u00a0<\/span><\/b><\/h2>\n

\uc624\ub298\ub0a0<\/span> \uc624\ud504\ub77c\uc778\uacfc<\/span> \uc628\ub77c\uc778<\/span> \uc138\uacc4\uac00<\/span> \ud1b5\ud569\ub428\uc5d0<\/span> \ub530\ub77c<\/span> \ube0c\ub79c\ub4dc\uc5d0<\/span> \ucd5c\uc801\ud654\ub41c<\/span> \uc6b4\uc601<\/span> \ud504\ub85c\uc138\uc2a4\ub97c<\/span> \ub3c4\uc785\ud558\uace0<\/span>, <\/span>\uc6b4\uc601\uc0c1<\/span> \ubb38\uc81c\ub97c<\/span> \ud574\uacb0\ud560<\/span> \uc218 <\/span>\uc788\ub294<\/span> \uc0c8\ub85c\uc6b4<\/span> \uc811\uadfc<\/span> \ubc29\uc2dd\uc744<\/span> \ucc3e\uc744<\/span> \uc218 <\/span>\uc788\ub294<\/span> \uae30\ud68c\uac00 \uc0dd\uacbc\uc2b5\ub2c8\ub2e4!<\/span><\/span><\/p>\n

\uc634\ub2c8\ucc44\ub110<\/span> <\/a>\uc804\ub7b5\uc744<\/span> \uc0ac\uc6a9\ud558\uba74<\/span> \ubaa8\ub4e0<\/span> \ubc31\uc5d4\ub4dc<\/span> \ubc0f <\/span>\ud504\ub7f0\ud2b8\uc5d4\ub4dc<\/span> \uc2dc\uc2a4\ud15c\uc744<\/span> \uc911\uc559<\/span> \uc9d1\uc911\uc2dd<\/span> \ub370\uc774\ud130\ubca0\uc774\uc2a4\uc5d0<\/span> <\/strong>\uc5f0\uacb0<\/strong>\ud558\uc5ec<\/span> \ubcfc \uc218 <\/span>\uc788\uac8c<\/span> \ub429\ub2c8\ub2e4<\/span>. <\/span>\uc0c1\ud488<\/span> \uc7ac\uace0<\/span>, <\/span>\uace0\uac1d<\/span> \ub370\uc774\ud130<\/span>, <\/span>\ud310\ub9e4<\/span> \uc815\ubcf4<\/span>, <\/span>\uc8fc\ubb38<\/span> \ubc0f <\/span>\uc720\ud1b5<\/span> \ub4f1\uc758<\/span> \ub370\uc774\ud130\ub97c<\/span> \ud55c <\/span>\uacf3\uc5d0<\/span> \ud1b5\ud569\ud558\uba74<\/span> \ube44\uc988\ub2c8\uc2a4<\/span> \uc6b4\uc601\uc744<\/span> \ub354\uc6b1<\/span> \ud6a8\uacfc\uc801\uc73c\ub85c<\/span> \uc81c\uc5b4\ud558\uace0<\/span> \ucd5c\uc801\ud654\ud560<\/span> \uc218 <\/span>\uc788\uc2b5\ub2c8\ub2e4<\/span>.<\/span><\/span>\u00a0<\/span><\/p>\n

\uc774\ub294 \ubaa8\ub4e0<\/strong><\/span> \uc2dc\uc2a4\ud15c\uc758<\/span> \ub124\ud2b8\uc6cc\ud06c\ub97c<\/span> \ud568\uaed8<\/span> <\/strong>\uc5f0\uacb0<\/strong>\ud558\uc5ec<\/span> \uc2dc\uc2a4\ud15c<\/span> \uac04\uc5d0<\/span> \ub370\uc774\ud130\ub97c<\/span> \uc27d\uac8c<\/span> \uad50\ud658\ud560<\/span> \uc218 <\/span>\uc788\ub3c4\ub85d<\/span> \ud588\uae30<\/span> \ub54c\ubb38\uc5d0<\/span> \uac00\ub2a5\ud569<\/span>\ub2c8\ub2e4<\/span>, <\/span>\uc774\uac83\uc774<\/span> \ubc14\ub85c<\/span> \ud6a8\uacfc\uc801\uc778<\/span> \uc634\ub2c8\ucc44\ub110<\/span> \uc804\ub7b5\uc758<\/span> \ud575\uc2ec\uc774\ub77c\uace0 \ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4<\/span>.\u00a0<\/span><\/span>\u00a0<\/span><\/p>\n

5. \uc7ac\uace0<\/span> \ud68c\uc804\uc728\uc758<\/span> \uc99d\uac00<\/span><\/span>\u00a0<\/span><\/b><\/h2>\n

\uc7ac\uace0<\/span> <\/strong>\uc218\uc900<\/strong>\uc744<\/span> \ud56d\uc0c1<\/span> \ucd5c\uc801\ud654<\/span> \uc0c1\ud0dc\ub85c<\/span> \uc720\uc9c0\ud558\uace0<\/span>, <\/span>\ud6a8\uc728\uc801\uc778<\/span> \uc7ac\uc785\uace0<\/span> \uc8fc\uae30\ub97c<\/span> \uc124\uc815\ud558\uc5ec<\/span> \ub298 <\/span>\uc900\ube44\ub41c<\/span> \uc0c1\ud0dc\ub85c<\/span> \ube44\uc988\ub2c8\uc2a4<\/a>\ub97c<\/span> \uc6b4\uc601\uc774 \uac00\ub2a5\ud569<\/span>\ub2c8\ub2e4<\/span>.<\/span><\/p>\n

\uc634\ub2c8 \ucc44\ub110\uc740 \uc7ac\uace0\uc5d0 \ub300\ud55c \uc815\ud655\ud55c \ub370\uc774\ud130\ub97c \uae30\ubc18\uc73c\ub85c \ub2e4\uc74c\uacfc \uac19\uc740 \ud6a8\uacfc\ub97c \ubcf4\uc7a5\ud569\ub2c8\ub2e4.
\n<\/span>
\n(1) \ub354 <\/span>\ub9ce\uc740<\/span> \uc8fc\ubb38\ub7c9<\/span><\/strong><\/a>\u00a0\ucc98\ub9ac
\n<\/span>(2) \uc815\ud655\ud55c \uac01 <\/span>\uc2dc\uc98c<\/span>\u00a0\uc218\uc694 <\/span><\/strong>\uc608\uce21<\/strong>
\n<\/span>(3) \ucd5c\uc801\uc758<\/span> \uc7ac\uace0<\/span> \uc218\uc900<\/span><\/strong>\u00a0<\/a>\uc720\uc9c0
\n<\/span>(4) \uc790\uc138\ud55c \ubcf4\uace0\uc11c<\/strong> \ud655\ubcf4<\/span><\/p>\n

\uc774\ub7ec\ud55c \uc634\ub2c8 \ucc44\ub110 \uc804\ub7b5\uc758 \ud6a8\uacfc\ub294 \uc7a5\uae30\uc801<\/span> \ube44\uc988\ub2c8\uc2a4<\/span> \ubaa9\ud45c\ub97c \uc131\uacf5\uc73c\ub85c \ub9cc\ub4e4\uc5b4\uc90d\ub2c8\ub2e4<\/span>.<\/span>\u00a0<\/span><\/p>\n

\uc634\ub2c8 \ucc44\ub110 \ube44\uc988\ub2c8\uc2a4\ub97c \ud65c\uc6a9\ud558\uc5ec \uc6d0\ud65c\ud55c<\/strong><\/span> \uad00\ub9ac<\/span> <\/strong>\uccb4\uacc4<\/strong>\uac00 \uac00\ub2a5\ud574\uc9c0\uba70,<\/span>\u00a0\uc7ac\uace0\ub294<\/span> \uc790\ub3d9\uc73c\ub85c<\/span> \ube60\ub974\uac8c<\/span> \uc21c\ud658\ub418\uc5b4<\/span> \uc218\uc775\ub960\uc744<\/span> \ub192\uc77c<\/span> \uc218 <\/span><\/strong>\uc788\uc2b5\ub2c8\ub2e4<\/span>.<\/span><\/span>\u00a0<\/span><\/p>\n

 <\/p>\n

6. \uc2dc\uc7a5<\/span> \uc810\uc720\uc728\uc758<\/span> \ud5a5\uc0c1<\/span><\/span>\u00a0<\/span><\/b><\/h2>\n

\ud604\uc7ac<\/span> \uc18c\ub9e4<\/span> \uc2dc\uc7a5\uc740<\/span> \uc810\uc810<\/span> \ub354 <\/span>\uc5b4\ub824\uc6cc\uc9c0\uace0<\/span> \uc788\ub294<\/span> \uc0c1\ud669<\/span><\/span>\u200b<\/span><\/span>\uc774\uace0<\/span>, <\/span>\uc774\uc5d0<\/span> \ub530\ub77c<\/span> \uac01 <\/span>\ube0c\ub79c\ub4dc\ub294<\/span> \ud604\uc7ac\uc758<\/span> \uc2dc\uc7a5<\/span> \uc810\uc720\uc728\uc744<\/span> \uc720\uc9c0\ud558\uae30<\/span> \uc704\ud574<\/span> \uacc4\uc18d<\/span> \uace0\uad70\ubd84\ud22c\ud558\uace0<\/span> \uc788\uc2b5\ub2c8\ub2e4<\/span>.<\/span><\/span>\u00a0<\/span><\/p>\n

\ud558\uc9c0\ub9cc <\/span>\uc634\ub2c8 \ucc44\ub110 \ub9c8\ucf00\ud305<\/span>\uacfc<\/span> <\/span>\ud1b5\ud569\ub41c<\/span> \ud310\ub9e4<\/span> \uc804\ub7b5<\/span><\/span>\uacfc<\/span> \ud568\uaed8\ub77c\uba74,<\/span>\u00a0\uc774 \uce58\uc5f4\ud55c \uacbd\uc7c1<\/span> \uc2dc\uc7a5\uc5d0\uc11c<\/span> \uc0b4\uc544\ub0a8\uc744<\/span> \uc218 <\/span>\uc788\uc2b5\ub2c8\ub2e4<\/span>. \ub354 <\/span>\ub192\uc740<\/span> \uc18c\ube44\uc790<\/span> \ucc38\uc5ec\ub3c4\ub97c <\/span><\/span>\ud1b5\ud574 <\/span><\/span>\u200b<\/span>\uacbd\uc7c1<\/span> \uc6b0\uc704<\/span><\/span><\/span>\ub97c<\/span>\u00a0\uc120\uc810\ud558\uace0,<\/span> \ub354 \ud070 <\/span>\uc2dc\uc7a5<\/span> \uc810\uc720\uc728\uc744<\/span> \ud655\ubcf4\ud558\ub294<\/span> \ub370 <\/span>\ub3c4\uc6c0\uc774<\/span> \ub420 \uc218 <\/span>\uc788\uc2b5\ub2c8\ub2e4<\/span>.<\/span><\/span><\/p>\n

 <\/p>\n

\uc634\ub2c8 \ucc44\ub110<\/span>\uc740<\/span> \ubaa8\ub4e0<\/span> \ud50c\ub7ab\ud3fc\uc5d0\uc11c<\/span> \uc774\ub904\uc9c0\ub294<\/span> \ubaa8\ub4e0<\/span> \uad6c\ub9e4\uc5d0<\/span> \ub300\ud55c<\/span> \uc644\ubcbd\ud55c \ub370\uc774\ud130\ub97c<\/span>\u00a0\uc81c\uacf5\ud569\ub2c8\ub2e4<\/span>. \uc774\ub97c\u00a0<\/span>\uad6c\ud604\ud558\ub294 \uac83\uc5d0<\/span>\u00a0\ub2e4\uc18c<\/span> \uc5b4\ub824\uc6c0\uc774<\/span> \uc788\uc744<\/span> \uc218 <\/span>\uc788\uc9c0\ub9cc<\/span>, \uc548\ucc2c\ud1a0<\/a>\uc640 \ud568\uaed8<\/strong>\ub77c\uba74 <\/span>\uac04\ub2e8\ud558\uac8c \uc2e4\ud589\uc774 \uac00\ub2a5\ud569\ub2c8\ub2e4.<\/span><\/span><\/p>\n

\ubcf5\uc7a1\ud55c \uba40\ud2f0 \ucc44\ub110\uc758 \ud1b5\ud569\uc778 \ub9cc\ud07c 10\ub144 \uc774\uc0c1\uc758 \uc774\ucee4\uba38\uc2a4 \uc194\ub8e8\uc158<\/a> \uc0ac\uc5c5 \uacbd\ud5d8\uc73c\ub85c \uae30\ubc18\uc774<\/span> \ud0c4\ud0c4\ud55c<\/span> \uc548\ucc2c\ud1a0\uc758 WMS \uc2dc\uc2a4\ud15c<\/a>\uacfc \uc8fc\ubb38 \uad00\ub9ac \uc2dc\uc2a4\ud15c<\/a><\/strong>\uc73c\ub85c \uc634\ub2c8 \ucc44\ub110\uc744 \uc2dc\uc791\ud574\ubcf4\uc138\uc694<\/span>\u200b<\/span>\u200b<\/span><\/span><\/p>\n

\uc9c0\uae08 \ubc14\ub85c \ubb38\uc758\ud558\uae30 \ubc84\ud2bc\uc744 \ub20c\ub7ec <\/strong><\/span>\ub354 <\/span>\ud070<\/span> ROI\uc640<\/span> \uc0c8\ub85c\uc6b4<\/span> \uc218\uc775\uc6d0\uc73c\ub85c<\/span> \ub2e4\uac00\uac00 \ubcf4\uc138\uc694!<\/span><\/p>\n

 <\/p>\n

Sources:<\/p>\n

1<\/a> | 2<\/a> | 3<\/a> | 4<\/a> | 5<\/a> | 6<\/a> | 7<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

\uad6c\uae00 \uc634\ub2c8 \ucc44\ub110 \ud604\uc2e4 \ubcf4\uace0\uc11c(Google\u2019s Omnichannel Reality Report)\uc5d0 \ub530\ub974\uba74, \uc5ec?…<\/p>\n","protected":false},"author":1,"featured_media":121810,"comment_status":"open","ping_status":"open","sticky":false,"template":"template-single-with-sidebar.php","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1959],"tags":[1986],"post-product":[],"post-solution":[],"class_list":["post-121809","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blogs-kr","tag-omnichannel-retail-kr"],"acf":false,"reading_time":"4","categories_list":[{"id":1959,"name":"\ube14\ub85c\uadf8","link":"https:\/\/prod-qa.anchanto.com\/kr-kr\/resources\/blogs-kr\/"}],"featured_image_url":"https:\/\/prod-qa.anchanto.com\/wp-content\/uploads\/2022\/08\/\uc81c\ubaa9-\ucd94\uac00-2-1.png","_links":{"self":[{"href":"https:\/\/prod-qa.anchanto.com\/kr-kr\/wp-json\/wp\/v2\/posts\/121809","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/prod-qa.anchanto.com\/kr-kr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/prod-qa.anchanto.com\/kr-kr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/prod-qa.anchanto.com\/kr-kr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/prod-qa.anchanto.com\/kr-kr\/wp-json\/wp\/v2\/comments?post=121809"}],"version-history":[{"count":0,"href":"https:\/\/prod-qa.anchanto.com\/kr-kr\/wp-json\/wp\/v2\/posts\/121809\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/prod-qa.anchanto.com\/kr-kr\/wp-json\/wp\/v2\/media\/121810"}],"wp:attachment":[{"href":"https:\/\/prod-qa.anchanto.com\/kr-kr\/wp-json\/wp\/v2\/media?parent=121809"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/prod-qa.anchanto.com\/kr-kr\/wp-json\/wp\/v2\/categories?post=121809"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/prod-qa.anchanto.com\/kr-kr\/wp-json\/wp\/v2\/tags?post=121809"},{"taxonomy":"post-product","embeddable":true,"href":"https:\/\/prod-qa.anchanto.com\/kr-kr\/wp-json\/wp\/v2\/post-product?post=121809"},{"taxonomy":"post-solution","embeddable":true,"href":"https:\/\/prod-qa.anchanto.com\/kr-kr\/wp-json\/wp\/v2\/post-solution?post=121809"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}

\ub9ce\uc740 \uc774\ucee4\uba38\uc2a4<\/a> \uc2dc\uc7a5 \uc911 \ub3d9\ub0a8\uc544\uc2dc\uc544<\/strong><\/span> \uc774\ucee4\uba38\uc2a4<\/span> <\/strong>\uc2dc\uc7a5<\/strong>\uc740<\/span>\u00a0\ud2b9\ud788\ub098\u00a0\ub9e4\uc6b0<\/span> \uce58\uc5f4\ud55c<\/span> \uacbd\uc7c1<\/span> \uc2dc\uc7a5\uc73c\ub85c \uc798 \uc54c\ub824\uc838 \uc788\uc2b5\ub2c8\ub2e4<\/span>. B2C, B2B, B2C2C, <\/span>\uc2ec\uc9c0\uc5b4<\/span> C2C\uc640 <\/span>\uac19\uc740<\/span> \ub2e4\uc591\ud55c<\/span> \ube44\uc988\ub2c8\uc2a4<\/span> \ubaa8\ub378\uc774<\/span> \uacf5\uc874\ud558\uace0<\/span> \uc788\uae30<\/span> \ub54c\ubb38\uc785\ub2c8\ub2e4<\/span>.<\/span><\/span><\/p>\n

\uc634\ub2c8\ucc44\ub110 \uc804\ub7b5<\/a>\uc744 \ud1b5\ud574 \uc6b4\uc601\uc0c1\uc758 \uacb0\ud568\uacfc \ud55c\uacc4\ub97c \uadf9\ubcf5\ud560 \uc218 \uc788\uc2b5\ub2c8\ub2e4.<\/span><\/span><\/p>\n

\ub530\ub77c\uc11c<\/span>, <\/span>\uc18c\ube44\uc790\uac00<\/span> \uc5ec\ub7ec\ubd84\uc758<\/span>\u00a0\ubb3c\uac74\uc744<\/span> \uad6c\uc785\ud558\uac70\ub098<\/span> \uc1fc\ud551\ud560<\/span> \ub54c\ub9c8\ub2e4<\/span> \ub9cc\uc871\ud560<\/span> \uc218 <\/span>\uc788\ub294<\/span> \uc120\ud0dd\uc744<\/span> \ud558\uac8c\ub054<\/span> \ub3c4\uc640\uc8fc\ub294<\/span> \uc18c\ube44\uc790<\/span> \ub9de\ucda4\ud615<\/span> \uce74\ud0c8\ub85c\uadf8<\/a>\uc758<\/span> \uc791\uc131\uc774<\/span> \uac00\ub2a5\ucf00<\/span> \ub418\ub294<\/span> \uac83\uc785\ub2c8\ub2e4<\/span>.<\/span><\/span><\/p>\n